A Brand for a Better World
In 2006, Sky became the first carbon-neutral media company. But they’ve never been one to stop believing in a better world. In February 2020, they pledged to go net zero carbon by 2030 – 20 years earlier than the UK government’s target.
It’s a huge challenge. One that means they have just 20 years to convert 5000 vehicles, support 11,000 suppliers and inspire 24 million customers to get involved. We’re working with Sky to bring these numbers to life with a new initiative called Sky Zero.