Sony Pictures aimed to create an event that embodies confidence and quality. With the industry’s attention focused on them, they sought a timelessly impactful expression of their brand.
Sony Pictures partners with venturethree to revolutionise their annual LA Screenings brand. This iconic event gathers Hollywood insiders and global audiences to preview upcoming content. The challenge is to innovate the experience while preserving Sony's storied legacy as a cinematic powerhouse.
Sony Pictures aimed to create an event that embodies confidence and quality. With the industry’s attention focused on them, they sought a timelessly impactful expression of their brand.
The goal was to redefine the experience, ensuring it resonates with both industry professionals and global audiences. We crafted an event brand that pushes creative boundaries, building on Sony’s established legacy.
