One of the few unicorn tech companies in the UK
A brand to grow up with
When we first met Transferwise, they were a one-year-old start-up with one goal. Move money across borders. Without the crippling fees.
We helped grow the business into a billion-dollar company, without losing what made them who they are – leaders of a financial revolution.
The fast flag: a symbol of movement
Our idea was ‘money across borders’. Just as people move freely, we imagined a future where their money moves along with them at real-time exchange rates. A spirit with the power to capture imaginations across the world.
Instead of a bank-bashing, problem-focused brand, we positioned Transferwise as pioneers of money positivity.
We invented the ‘Fast Flag’ to be a symbol of this movement. It’s more than just a part of our logo. It’s something customers can proudly hold up as a marker of a better financial world.
Power to the people
Working closely with the core and digital teams, we created a brand that was authentically Transferwise – trustworthy innovators with a world-changing vision. Together, we’ve grown Transferwise into a mature money transfer service.
Now with funding from Andreesen Horrowitz and a successful American expansion, Transferwise continues to redefine the field and inspire start-ups everywhere.